Smart Philippines Completes 3-Year Multi-Product Licensing Agreement With airG
airG's Massively Successful Multiplayer Game Content Launches on Smart
VANCOUVER, B.C. - January 2003 - airG, the fastest growing global player in mobile entertainment products announced today that Smart has selected airG to provide compelling new mobile games and entertainment content for WAP, Java and SMS. airG will continue to refresh content throughout the 3-year term.
"airG's extensive experience and proven track record in the development of multiplayer WAP, Java and SMS games and community applications is key to bringing compelling and addictive mobile content to mobile subscribers in the Philipines," says Frederick Ghahramani, Director. "Popular mobile games represent a solid business opportunity for mobile operators to boost revenues and differentiate themselves, increase customer loyalty and capture recurring traffic revenues."
The airG suite of mobile content is so diverse it satisfies all games and entertainment genres, and enables carriers to launch airG applications exclusively without the need to source further content.
Ghahramani adds, "airG is looking forward to growing the scope of mobile games that Smart can offer to its customers, enabling the company to acquire new customers and increase ARPU (average revenue per user)."
Smart offers exclusive multimedia content for the youthful and active lifestyle. Its wide range of data value added services includes diverse games and entertainment content.
airG powers mobile communities and wireless social networking. The company’s products and services have a proven track record of increasing customer affinity for leading mobile operators and media companies globally including Sprint Nextel, Cingular, Virgin Mobile, Orange and MTV Asia. airG's mobile community has more than seven million registered users worldwide and is available on more than 85 mobile operators. Based in Vancouver, Canada, the company also has offices in the UK and Australia. www.airG.com
airG +1-604-408-2228 ext. 125
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