airG and Virgin Mobile Australia Launch Fun New Mobile Community 'Mon Ami'
Australia Joins SMS World Community
VANCOUVER, B.C. - November 2003 - airG, the global leader in multiplayer mobile entertainment products announced today an agreement with Virgin Mobile Australia to launch Mon Ami, its fun and exciting SMS friend finder application.
"airG's extensive experience and proven track record in the mobile community market is key to creating a compelling and commercially viable service for Virgin Australia," comments Frederick Ghahramani, Director. "Virgin Mobile Australia is a great partner for us, having such a recognized consumer brand and subscriber base that fits into the target demographic for this product."
Mon Ami is a mobile application that enables users to chat with people around the world via text message. The service can be launched on SMS, WAP 1.2.1 and WAP 2.0. Through a daily text message users will be introduced to a new friend from somewhere around the world.
"One of the key benefits of Mon Ami is its use of SMS, a ubiquitous and intuitive messaging channel, that enables Virgin Mobile subscribers to interact anytime and anyplace they choose," Ghahramani adds.
airG powers mobile communities and wireless social networking. The company’s products and services have a proven track record of increasing customer affinity for leading mobile operators and media companies globally including Sprint Nextel, Cingular, Virgin Mobile, Orange and MTV Asia. airG's mobile community has more than seven million registered users worldwide and is available on more than 85 mobile operators. Based in Vancouver, Canada, the company also has offices in the UK and Australia. www.airG.com
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