airG Further Expands its Mobile Community Footprint in Latin America
Conexión Latina, the Spanish Version of the World's Largest Mobile Community is Deployed on 3 New Mobile Operators in Latin America
VANCOUVER, British Columbia - October 17, 2007 - airG, the largest mobile community in the world, announced today it has been deployed on three leading mobile operators in Latin America, including Movistar Ecuador, Movistar Peru and Movistar Venezuela, reaching a combined customer base of more than 19 million mobile users. airG has a proven track record of giving mobile customers a reason to use more than just voice services, retaining customers and increasing revenues for more than 100 mobile operator partners in over 40 countries.
"airG is the most popular mobile community available in the market today, a position we have achieved by reaching the mass market through being available on as many mobile phones and as many languages as possible,” commented Frederick Ghahramani, Director & Co-Founder, airG. “Our continued expansion into Latin America through these new deployments is a testament to our team’s commitment to making airG the biggest mobile community in the world.”
airG is the first globally connected and multi-interest mobile community available to Movistar’s customers, and has been custom branded as Conexión Latina for Movistar Ecuador, Movistar Peru, and Movistar Venezuela. Through Conexión Latina, the Spanish version of the world’s largest community on mobile phones, airG empowers mobile users to connect with their Spanish-speaking friends and peers in different countries across Latin America and around the world, and express their unique personalities using integrated community features like photo profiles, instant messaging, photo and video sharing, blogging and user search.
According to research from Frost & Sullivan, revenues for mobile content services in Latin America totalled $594.2 million in 2005 and are forecast to reach $2.61 billion in 2012. As voice traffic and revenues fall over the years, mobile data services are expected to be the mobile operators’ main hope of profitability, and mobile content services have begun to play a significant role in revenue generation.
Spanish-speakers currently make up approximately 10% of airG's customer base and represent the fastest growing group of users within the community. With more than 2 million existing Spanish customers, the availability of airG on Movistar in Ecuador, Venezuela and Peru will add further momentum to the rapid growth of this demographic and provide important critical mass to enable airG customers in Latin America to instantly connect with new friends in Spanish. Mobile subscribers on Movistar Ecuador, Movistar Peru and Movistar Venezuela can sign up for Conexión Latina by browsing to the Chat/Email or Chat/Communities menu on their wireless web-enabled mobile phone.
airG is the largest mobile community in the world, encompassing more than 20 million unique users in more than 40 countries. airG's products and services have a proven track record of increasing customer affinity for more than 100 leading mobile operators and media companies globally. Based in Vancouver, Canada, the company also has offices across the USA, Europe and Asia. For more information about airG visit www.airG.com.
airG +1-604-408-2228 ext. 125
allisonj AT airG.com